While I was evaluating my progress as a blogger, I noticed one thing that made me realize that indeed blogging is like an art. We know that there are many forms of arts but I’ll compare blogging with painting.
We all learn art at school, even at college. We learn the fundamentals of paintings. But, at the end of the day, we are told to create our own craft with our own style. Although there are guidelines to follow, we are encouraged to break the rule and just paint freely. Just same with blogging. We were told a lot of guides and tips to blogging. We learned the same blogging 101, SEO, driving traffic ideas, marketing strategies and a lot more. But still pro bloggers told us to be creative and authentic with blogging.
We learn the same thing and it’s really necessary to know the basic ones because it is where we all start. But, what really makes blogging an art is that your blog should stand out by having its own originality, creativity and a personal touch of who you are. Imagine if each one of us blog the same thing, and have the same blog niches. It’ll be boring but if you discover what you have, and what you’re good at and use that as your blog niche then surely your blog will have its own brand
Unlike those, who are just copying the art of other or the blogposts ideas of others…. it’s obsolete and it’s not that interesting.
So, treat blogging as an art. Be creative, and be expressive with your own originality and voice. Don’t adapt a niche just because you see it effective with others. I met a lot who started blogging about a specific niche just because they see others doing great in that niche, disregarding what they may be good at. Maybe they will have more potential if they embrace what they are good at and not what other people are good at.
So, at first… explore.
Blog about different things, and then you’ll discover a long the process what kind of niche you see yourself comfortable, expressive and creative at.
In blogging, we all must know the basic fundamentals but we have to add our authentic side on it to make it different from the others.
When you stop looking at what everyone else is doing and focus on your own thing.. although you may fail several times what important is, it’s yours. Just like every art, every person is completely unique. Your journey as a blogger, will completely be different from the journey of other bloggers. Two blogs can’t be the same. Give your blog its unique identity, and you’ll see it grow. Imagine if you just have a copied content from others, most probably audience may find your blog less interesting. But, if they see your blog completely unique, there is a high possibility that they won’t forget your domain name and will bookmark your site and visit again.
If you want to shine, I encourage you to have the courage to put blinders on. To stop looking around what everyone else is doing and just think of ways you can bring your readers more of what they want.